New In Premium Brands 


Our five newest brands are:

InWear create contemporary pieces that make the daily decisions of what to wear a little simpler and allow women to feel themselves. Founded in Copenhagen, InWear are passionate about practical designs and are proud of their uncompromising quality, designed for living.

Fabienne Chapot is a vibrant and contemporary fashion brand based in Amsterdam, founded by Fabienne Chapot in 2006. The brand aims to empower women by providing fashion that is both fun and elegant, suitable for various occasions from everyday to special events.


Gant's clothing line embodies a blend of classic American East Coast heritage and modern European sophistication. From casual weekend wear to polished professional attire, Gant's women's collection is designed to provide timeless elegance and effortless style for every occasion.

Ilse Jacobsen clothing gets their inspiration from the idyllic seaside resort of Hornbæk. They are known worldwide for iconic functional rain jackets of exceptionally high quality. 

LeComte is a naturally feminine lifestyle clothing brand who cater for the modern women. LeComte clothing provides fresh and trendy looks and our pieces consist of bold print pullovers and hoodies as well as outerwear items.  

Alana's Favourite Brands


Our five favourite brands are:


Naya clothing has the desire to do something different and unique with loose-fitting pieces for maximum comfort. Naya pieces embrace layering with sheer chiffon and contrasting lines to create your look. At Alana our collection is made up of navy and black staples.


Part Two creates elegant, feminine, trend-led collections for individual styles. Their timeless classics are great for day into night outfits and we have a vast range of fashion-forward pieces.


Mos Mosh was originally created for their love of jeans and now has expanded into timeless ready to wear casual wear and tailored pieces. Their collection is made up of raw hems and elegant styles. We have a wide selection from jeans to jumpers to dresses and blazers.


Summum Woman produces comfy pieces that are made with the highest quality materials possible. They pride themselves on creating clothes for every occasion and we stock print dresses, blouses and skirts.


Esqualo is a Dutch fashion brand known for its sophisticated and feminine clothing line. Established with a vision to offer contemporary and stylish apparel, Esqualo blends timeless elegance with modern trends. Designed for the confident and fashion-forward woman embodying a graceful yet contemporary aesthetic.

Classic Brands 


Our five classic brands are:


Elsewhere believe that life is too short for boring clothes! Alana’s Elsewhere range is made up of the perfect statement pieces from quirky tunics and pullovers to distinctive moon trousers.


Betty Barclay is a worldwide fashion brand associated with long-lasting modern clothing. The collections include fashion pieces that can be worn anywhere at any time.


Rabe is a distinguished German fashion brand renowned for its high-quality women's clothing, particularly in knitwear. Blending timeless elegance with contemporary design, catering to the modern woman's desire for both sophistication and everyday wearability.


HV Polo is a lifestyle fashion brand driven by the passion for horse riding. Their collection is full of seasonal colours and trends.


BRAX is a key player in the premium casual clothing segment. They have a passion for inspiring their customers with trendy products that fit true to size.

Brands A-Z


Still haven't found the brand you're looking for? Did you know at Alana we stock over 40 high fashion premium ladies clothing brands. They are all available online and in-store.